Hyasoft Hyasoft


Hyasoft™ - Instant Moisture Boost

A non-sticky, fast-absorbing clear gel with vitamin B5 and hyaluronic acid that banishes dull, dry complexions with an instant moisture boost. Leaves your skin looking and feeling smooth, springy and bright.

The good old British weather. It can feel like the hokey cokey for your skin. First it battles wind, then rain, then heating, then air conditioning. No wonder it can end up looking tired and grey and a bit sorry for itself.

Help is at hand. Hit back against dull, dry skin with Hyasoft®, a fast-absorbing oil-free moisturiser. It’s a blend of multi-molecular hyaluronic acid and panthenol (vitamin B5) that locks in moisture to give you that ‘I’ve just-had-ten-hours-sleep’ look. (Even if you haven't.)

Hyaluronic acid is a beauty superstar as it can hold 1000 times its own weight in moisture, so it’s perfect for dry, dehydrated and even sensitive skin. What’s more, Hyasoft contains different types of hyaluronic acid so it can lock in moisture at different layers of your skin: at the surface to get rid of dullness and deep down to restore your skin’s plumpness. Just be prepared for lots of ‘have you been away?’ comments.

Perfect for

Hyasoft is a great face moisturiser for all skin types and all ages. But it’s especially good for thirsty skin, sensitive skin, tired skin, out-very-late skin, and dull skin that needs a bit of ‘pick me upping’.

How to use

Hyasoft is a silky, clear gel that’s easy to apply and sinks into your skin superfast, so you can apply makeup straight away. Simply apply a 10p sized amount to a clean face, neck and upper chest, then gently sweep over the skin avoiding your delicate eye area. Use Hyasoft to your heart’s content on its own or under your usual day or night creams. We also recommend using a sunscreen afterwards to keep any pesky sun-related wrinkles at bay. But you all already know that.

Active Ingredients

Multi-moleculer Hyaluronic Acid, Panthenol (Vitamin B5)

Formula Facts

No Parabens, No Sulphates, No Alcohol, No Phthalates, No Mineral Oil, Vegetarian-friendly, Vegan-friendly and Non-comedogenic (won’t clog pores!)

Green Facts

Against animal testing, Against plastic microbeads and Carton: Recyclable & sustainable paper

Natural Facts

Bio-produced Hyaluronic Acid

You'll love Hyasoft if you like

Indeed Labs Hydraluron™ Moisture Boosting Facial Serum

Or similar products like

Clinique Moisture Surge Extended Thirst Relief
Skinceuticals Hydrating B5 gel

Take a look at the HERO sidekick who helped us create this product... meet Karla

Name: Karla Bennett
Age: 26

Skin concerns:
  • Dryness
  • Early Fine Lines

At 26, I love makeup. You name it, I’ve tried it. But when you have dry, flakey and generally quite irritated skin, even the most expensive foundation leaves me looking more flawed than flawless! Dry skin has been an issue I have dealt with for years, from eczema to general dryness.

I often get tight, dry skin around my mouth and no matter what lotions, potions and creams I use, nothing seems to work, until THE HERO PROJECT... I had never heard of hyaluronic acid or the amazing hydration effects it can have on the skin before.

However, THE HERO PROJECT really listened to what I wanted and created the fabulous Hyasoft and I wouldn’t be without it. It leaves my skin looking plumped and moisturised, perfect for reducing those early fine lines I have! Good bye dry patches, hello enviable skin!

Already using Hyasoft? Tell us about it.

Yes, you can. Remember to avoid your delicate eye area just to be on the safe side.
Hyasoft is fast absorbing so it works perfectly under makeup.
Hyaluronic acid and vitamin B5 (panthenol).
Yes, Hyasoft is suitable for all skin types, and both men and women.

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Great for the plane


I love that a little bit goes a long way, it makes my face feel smooth and means my make up goes on a lot smoother and nicer. I love the packaging, and it is an ideal size - especially for someone like me who takes this product on the plane. I have also been using this product as a moisturising product on it's own - I wouldn't necessarily recommend it for that. But for people who don't like the feeling of moisturiser on their face this would be ideal!

Great moisture boost


Really helped boost the hydration in my skin. I used this as an evening cream before bed and noticed a difference when I applied my make up the following mornings. A product I will continue to use.

5/5 Amazing


My skin is very sensitive and does react a lot to product it does not appreciate. Water makes my skin dry, wrong products (skin care and/or makeup) make my skin oily and shiny...I am the one who will say less is more! But I cannot help satisfy my curiosity and try new routines and products. I also tend to not believe in miracles but this product can actually be part of the story. It is a real pleasure to apply on your skin. The texture is a very light and soft gel. It melts instantly onto your upper skin layer and you do not need to wait ages to apply your daily/night cream right after. I apply it twice a day. I did not have any breakouts or shiny/oily skin. The only thing I noticed is people complimenting my 'very good looking skin' and what I have done to have this result (I guess I know now!). Go and get this! I cannot wait to try other products from this brand.

Love love love


This has become a holy grail for me. It adsorbs quickly and leaves my skin feeling lovely and soft, my skin is usually very dry but this is fantastic.



Does exactly what it says! Non-greasy, easy to apply at night. Made my skin feel so soft and plumped my wrinkles which I loved! I would recommend this product to all, it moisturised without feeling oily.

Baby soft


THE HERO PROJECT - Hyasoft Instant Moisture Boost is a oil-free moisturiser. It's non-sticky, packed with vitamin B5 and hyaluronic acid that gives your skin the best moisturising ever. This fab little booster glides on your skin so easily. No residue. It leaves your skin feeling so very soft and gorgeous. It's perfect for all skin types. I find works on my skin straight away and it just looks and feels baby soft after using this fab little product.

Would recommend


Love this product! It is a perfect base before applying you usual day and/or night cream. It leaves your skin feeling smooth and receptive for the application of your days make-up. I definitely thought after using the product for a few days that it gave my skin a better appearance - would recommend this product.

Refreshing effect


The Hyasoft Instant Moisture Boost was a welcome newcomer to my skincare routine. The product is gel-like in consistency and sinks into the skin quickly. The gel does not feel sticky or heavy like can be the case with some products like this. It's great to put on just before makeup to give your skin that moisture boost. I also love to throw it in my gym bag as it has a lovely, refreshing effect!

Softening effect


I've been carrying this product around in my bag over the last couple of weeks, for when my skin needs a boost. It can be used additional to day or night creams. I have been applying this on top of my make up when my skin is dry especially with travelling. It contains hyaluronic acid and vitamin B5 which give a hydrating, softening and plumping effect to the skin.

Baby soft skin


This is very lovely and leaves skin feeling peachy and so-o smooth. The Hyaluranic Acid and Vitamin B5 promise to nourish parched skin and because it's a gel moisturiser it glides on leaving no greasy residue and absorbing instantly. It feels gentle and is a real treat for your skin.

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